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We are really excited to announce the arrival of Atkins products in our store as from today. The range initially consists of protein drinks, shake mixes, protein bars, breakfast bars, cereals, syrups, sauces and bake mixes.
Our new partnership with Atkins acknowledges the enormous potential in low-carb eating and weight maintenance:
· When Dr Robert Atkins first published his book,” Dr Atkins Diet Revolution”, in 1972 the broad medical and nutritional community dismissed it as just another quack diet plan.
· Thirty years later, Dr Atkins nutritional theories have found wide spread support in scientific research circles, while creating a legion of followers who have adopted low-carb eating as a way of life.
· Today, the Atkins brand of low-carb foods outsells all other brands in the category in the US and the UK. In the US some 10% of the population is on some form of the Atkins diet.
· Although it is hard to believe, 47% of Women and 63% of Men in Australia are either overweight or obese.
· Obesity has a huge impact on the economy and the overall health of the population.
Atkins food products are designed to support a low-carb lifestyle, and provide delicious and convenient options for those on the go. Atkins maintains the highest standards for quality using nutritious ingredients and never adding sugar, bleached flour, hydrogenated oils or trans fats. All Atkins products carry a Net Carb seal, which indicates the number of grams of carbs in the product that impact blood sugar.

Have you tried the new Vitamin Advisor service yet, if not you should, it calculates for you what daily vitamins you should be taking from a series of lifestyle questionnaires and presents you with a personalized vitamin plan. It is quick and easy to use and you will have your own plan in about 5-7 minutes. This is the easiest way to get started on a vitamin plan as most of the hard work has been done for you by our health expert.
Happy shopping and good health
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